Using the highest percentage of alcohol might not be as sanitary as you think in liquid chalk and here's why.

Liquid chalk is used in all types of sports from golf to basket ball to your traditional chalk dependent sports such as weight lifting...

With new sanitation practices, fitness and athletic centers like climbing gyms and crossfit gyms have new regulations for chalk users.

Juncture releases their first promo ad that captures the mysteriousness of a climbing gym in urban areas along with a new liquid chalk...